Disgustatory! (Paperback)

Idioma: inglés

Editorial: University Alabama Press, 2026

0817362622 / 9780817362621

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Paperback. A critical exploration of how Gothic tropes infiltrate wellness discourse, revealing the rhetorical forces behind our cultural obsession with food, health, and bodily control.Disgustatory! A Gothic Rhetoric of Consumption unearths the darkness behind modern obsessions with food, health, and bodily optimization. In this provocative and richly interdisciplinary work, Jeremy Tirrell and Kate Maddalena argue that contemporary discourses around food, medicine, and the body are steeped in Gothic rhetoricwhere the promise of purity and control is shadowed by monstrosity, abjection, and the uncanny.From Soylent and nootropics to probiotics and lab-grown meat, Tirrell and Maddalena show how wellness discourse is haunted by Gothic tropes: body horror, hybridity, and existential dread. Wellness culture, they argue, is not merely pseudoscience or fraud but a complex, persuasive rhetoric that blurs science and myth, purity and decay, medicine and mysticism.Disgustatory! offers a fresh framework: a "Gothic rhetoric of consumption" that explains why we are drawn to weird diets, digital detoxes, and miracle cures. Through case studies of strange substances and stranger practicesReddit fasting rituals, magic dirt supplements, fecal transplants Tirrell and Maddalena reveal how fear, fascination, and the fantasy of bodily control animate our health choices. Each chapter explores a rhetorical elementquantification, hybridity, abjection, optimization, and regulationto show how food becomes a site of cultural anxiety and existential longing. This book will appeal to rhetoricians, scholars of science and technology studies, cultural theorists, and anyone interested in the strange intersections of health, horror, and persuasion. Disgustatory! develops a Gothic rhetoric of consumption to analyze wellness discourse, revealing how food, medicine, and health practices are shaped by fear, monstrosity, and persuasive ambiguity. Through case studies of products and communities, Tirrell and Maddalena explore how rhetorical tropes structure cultural anxieties around bodily control, purity, and transformation. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

N° de ref. del artículo 9780817362621

Título
Disgustatory! (Paperback)
Autor
Jeremy Tirrell
Editorial
University Alabama Press
Año de publicación
2026
Estado
new
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0817362622
ISBN 13
9780817362621

AussieBookSeller

Truganina, VIC, Australia

Vendedor de 5 estrellas

Vendedor de IberLibro desde 22 de junio de 2007

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The Nile Group Pty Ltd

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Truganina, VIC Australia 3029