The Digital Plan 2nd Edition: Strategic guidance and planning to: Win political campaigns. Grow nonprofit organizations. Launch projects and meet goals.

Idioma: inglés

Editorial: Digital Plan, 2018

0692102566 / 9780692102565

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Librería: World of Books Inc, Montgomery, IL, Estados Unidos de AmericaWorld of Books Inc

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Vendedor de IberLibro desde 23 de marzo de 2026

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Descripción del artículo del vendedor

The Digital Plan is here to get you the BIG WIN. From running an election to growing a nonprofit, fundraising for a cause, or even just creating your own brand from scratch, empowering your organization online is key to success. Every platform and interface - social media, email, websites, video, blogs, digital advertising, and more - have strengths that you can play to, with a strategic plan leading the way.The second edition is full of case studies and advice from Obama and Hillary campaigners, nonprofit leaders, designers, directors, filmmakers and everything in-between. This book is for you if you want to talk digital, and especially for you if you want to dominate digital. We've packaged all the latest and greatest of organizing, planning, and strategy for you to accelerate into your goals with confidence. If you're clear about what you want, then The Digital Plan will get you there.The Digital Plan is all about empowering YOU to win campaigns, launch information into digital space, and understand how (and why) digital strategy is integral to community building. From platforms and tactics to planning and engagement, this book will cover a wide variety of topics with the most up-to-date strategic advice from experts in the field: Social Media Email Engagement Data and Analytics Video Production SMS Website Development Blogs and Storytelling Design Digital Organizing And more Consider The Digital Plan a launchpad to your success, and remember to join our online community for talks, Q&A's, templates and updated strategy for a dynamic digital future.Welcome to our community, we hope to interact with you soon We believe the strength of digital strategy is in organizing and integrating diverse voices, which is why this edition includes over 30 case studies, anecdotes, and tips from CEO's, activists, and some of the leading digital strategists across various industries. We've expanded this edition to include new chapters on The Engagement Cycle and SMS, and this edition is also redesigned to make your learning experience as effortless as possible. - Katrina Mendoza, Editor.…

N° de ref. del artículo CIN0692102566G

Título
The Digital Plan 2nd Edition: Strategic guidance and planning to: Win political campaigns. Grow nonprofit organizations. Launch projects and meet goals.
Autor
Brad A Schenck
Editorial
Digital Plan
Año de publicación
2018
Estado
Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0692102566
ISBN 13
9780692102565
Edición
2ª Edición

World of Books Inc

Montgomery, IL, Estados Unidos de America

Vendedor de 4 estrellas

Vendedor de IberLibro desde 23 de marzo de 2026

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ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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