Designers Don't Read

Austin Howe

129 valoraciones de Goodreads

Idioma: inglés

Editorial: Allworth Press,U.S., 2009

1581156650 / 9781581156652

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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)

Vendedor de 5 estrellas

Vendedor de IberLibro desde 20 de diciembre de 2007

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Condición: Usado - Aceptable

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Descripción del artículo del vendedor

Austin Howe is a creative director, writer, advocate, and cheerleader for design-but not a designer. He believes ?in the wonder and exuberance of someone who gets paid-by clients to do what he loves.? Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking. If there?s a villain in these elegant, incisive, amusing, and inspiring essays, it?s ad agencies and marketing directors, but even villains serve a purpose and illustrate the strength of graphic design ?as a system, as a way of thinking, as almost a life style.? Howe believes that advertising and design must merge, but merge with design in the leadership role. He says that designers should create for clients and not in the hope of winning awards. He believes designers should swear ?a 10-year commitment to make everything we do for every client a gift.? If this sounds like the designer is the client?s factotum, not so. Howe also argues in favor of offering clients a single solution and being willing to defend a great design. Organized not only by topic, but also by how long it will take the average reader to complete each chapter, Designers Don?t Read is intended to function like a ?daily devotional? for designers and busy professionals involved in branded communications at all levels. Begun as a series of weekly essays sent every Monday morning to top graphic designers, Designers Don?t Read quickly developed a passionate and widespread following. With the approximate time each chapter might take to read, Designers Don?t Read?s delight and provocation can be fit into the niches in the life of a time-challenged designer. Or it may be hard to resist reading the entire book in one sitting.…

N° de ref. del artículo CIN1581156650G

Título
Designers Don't Read
Autor
Austin Howe
Editorial
Allworth Press,U.S.
Año de publicación
2009
Estado
Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1581156650
ISBN 13
9781581156652

World of Books (was SecondSale)

Montgomery, IL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de IberLibro desde 20 de diciembre de 2007

Tarifas de envío en Estados Unidos de America

ArtículoDe 4 a 12 días hábilesDe 3 a 6 días hábiles
Primer artículoEUR 0,00EUR 9,75
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Información empresarial del vendedor

SBYB, Inc.

900 Knell Rd
Montgomery, IL Estados Unidos de America 60538