This book is in near-perfect condition, showing minimal signs of use. It has clean, crisp pages with no markings or highlighting, and the spine and cover are intact without any creases or wear. This book appears as if it has been barely touched and is virtually indistinguishable from a brand new book. This book may be an ex-library item. Textbooks may not include supplemental items i.e. CDs, access codes etc.

N� de ref. del art�culo D03339

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Detalles bibliogr�ficos

T�tulo

Design for Cognitive Bias

Editor

David Thomas

Fecha de publicaci�n

2020

Idioma

Ingl�s

ISBN 10

1952616050

ISBN 13

9781952616051

Encuadernaci�n

paperback

Estado

As New

Peso

7 onzas

Cat�logos de vendedores

Design

Acerca de

Sinopsis

We humans are messy, illogical creatures who like to imagine we're in control-but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them, and even harnessing them for good. Come along on a whirlwind tour of the cognitive biases that encroach on our lives and our work, and learn to start designing more consciously.

THIS BOOK EXPLORES:

Why our brains take shortcuts-and why that matters in our work
How bias influences everything from user behavior to stakeholder decision-making to team dynamics
Techniques for noticing your own biases, and using them for good where you can
Making more humane and conscientious products and experiences

Acerca del autor

David Dylan Thomas has given presentations on the intersection of design, bias, and social justice at TEDNYC, SXSW Interactive, Confab, LavaCon, UX Copenhagen, Artifact, and the Wharton Web Conference. His work combines more than ten years of content strategy experience in entertainment, healthcare, publishing, finance, and retail with a deep understanding of bias cultivated by researching and producing over a hundred episodes of The Cognitive Bias Podcast. Learn more about his talks and ideas at daviddylanthomas.com.

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Informaci�n empresarial del vendedor

Lady BookHouse
MA, U.S.A.

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