Data Analytics for Absolute Beginners : A Deconstructed Guide to Data Literacy: (Introduction to Data, Data Visualization, Business Intelligence & Machine Learning)

Learn data analytics without drowning in formulas or jargon—No experience needed!

Data Analytics for Absolute Beginners is your no-stress, no-nonsense guide to understanding and applying data analysis—even if you've never worked with data before.

This hands-on, beginner-friendly guide is packed with practical examples, visual explanations, and two bonus Python exercises (with video tutorials) to walk you through real-world analysis scenarios.

Using a "Lego set" approach, each chapter builds on the last—cell by cell, bit by bit—to give you the practical foundation to succeed in today's data-driven world—without getting bogged down by complexity. By the end of the book, you will have the practical knowledge to tackle real data problems in your organization or daily life.

Inside this book:

• How to recognize the common data types every data scientist needs to master
• Where to store your data, including Big Data
• New trends in data analytics, including what is Alternative Data and why few people know about it!
• How to explain the distinction between Data Mining, Machine Learning, and Analytics to your colleagues
• When and how to use Regression Analysis, Classification, Clustering, Association Analysis, and NLP
• How to make better business decisions using Data Visualization and Business Intelligence

Perfect for:

• Anyone looking for a practical data analyst book for beginners
• Students and professionals needing a hands-on data analytics textbook
• Readers who found "Data Analytics for Dummies" too scattered
• Those curious to learn data analytics for business or career growth
• First-time readers of data science books for beginners

Whether you're diving into spreadsheets, exploring business data dashboards, or just want to better understand how data shapes the world, Data Analytics for Absolute Beginners makes data analysis clear, approachable, and actionable.

Start unlocking insights from your data—without needing a computer science degree! Buy a copy now to start learning data analytics!