Cutting Edge Commercials: How to Create the Worlds Best TV Ads for Brands in the 21st Century
Aitchison, Jim
ISBN 10: 0130908282 ISBN 13: 9780130908285
Editorial: Pearson P T R, 2002
Usado
Paperback
Librería:
WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 16 de marzo de 2007
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de ref. del artículo GOR007491874
Sinopsis:
This is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertising leaders contribute their secrets to success.
Reseña del editor: This is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertising leaders contribute their secrets to success.
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Detalles bibliográficos
Título: Cutting Edge Commercials: How to Create the ...
Editorial: Pearson P T R
Año de publicación: 2002
Encuadernación: Paperback
Condición: Very Good