Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage
Hessan, Diane,Whiteley, Richard C
ISBN 10: 0201154935 ISBN 13: 9780201154931
Editorial: Basic Books, 1997
Usado
paperback
Librería:
HPB-Diamond, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
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Descripción
Descripción:
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Sinopsis:
In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow--even under the most adverse business conditions.
Acerca del autor: Richard Whiteley, author of The Customer-Driven Company (selected by Fortune as one of the best books of the year), is Vice Chairman and cofounder of The Forum Corporation. Diane Hessan is executive vice president at Forum. Each author holds an M.B.A. from Harvard Business School.
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Detalles bibliográficos
Título: Customer-centered Growth: Five Proven ...
Editorial: Basic Books
Año de publicación: 1997
Encuadernación: paperback
Condición: Very Good