Creativity : Unconventional Wisdom from 20 Accomplished Minds. Este artículo no está disponible.
Meyers, Herb (EDT); Gerstman, Richard (EDT)
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Idioma: inglés
Editorial: Palgrave Macmillan, 2007
- Tapa dura
- Usado
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
Vendedor de 5 estrellas
Vendedor de IberLibro desde 6 de abril de 2009
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EUR 33,82
Descripción del artículo del vendedor
May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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- Título
- Creativity : Unconventional Wisdom from 20 Accomplished Minds
- Autor
- Meyers, Herb (EDT); Gerstman, Richard (EDT)
- Editorial
- Palgrave Macmillan
- Año de publicación
- 2007
- Estado
- good
- Encuadernación
- Encuadernación de tapa dura
- Idioma
- inglés
- ISBN 10
- 0230001343
- ISBN 13
- 9780230001343
This book is about creativity in business, management and many professions. The authors have interviewed well known creative people to identify how creative methods work. Their analysis shows that while there are common themes, creativity will also solve problems with uncommon results. This book is of interest to anyone concerned with creativity.
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Acerca del autor
HERBERT M. MEYERS is the retired founding managing partner of Gerstman+Meyers (now Interbrand), a leading brand identity and design consultancy servicing Fortune 500 clients worldwide. He is a leading branding practitioner and past president of Package Design Council International and recipient of numerous design awards. Herbert Meyers was the first ever to receive the organization's PDC Award for Lifetime Packaging Excellence and Leadership. Herbert Meyers previously co-authored, The Marketer's Guide to Successful Package Design, and with Richard Gerstman co-authored, Branding @ the
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