Creating Demand: Powerful Tips and Tactics for Marketing Your Product or Service
Ott, Richard
ISBN 10: 0786301694 ISBN 13: 9780786301690
Editorial: Business One Irwin, 1993
Usado
paperback
Librería:
HPB-Ruby, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 15 de septiembre de 2017
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
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Sinopsis:
Discusses the psychology of demand, tells how to avoid wasting marketing money, and includes advice on improving the effectiveness of advertising
Reseña del editor: A marketing top-seller now available in paperback. In a technique-oriented style, Ott shows marketers how to set the stage for success, create demand, and sustain it. Marketers will find how to identify what people really want and specific steps for turning those desires into sales. Covers doubling the effectiveness of advertising at no additional costs, getting customers to buy more often using an inexpensive recycling technique, and promoting success to feed future success.
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Detalles bibliográficos
Título: Creating Demand: Powerful Tips and Tactics ...
Editorial: Business One Irwin
Año de publicación: 1993
Encuadernación: paperback
Condición: Very Good