Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit

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Cindy Barnes is a business innovator and strategist. She founded Futurecurve after many years with Capgemini where she lead service development, sales, marketing, co-created new business units and was a client-side consultant. She began her career in engineering running large scale unionised factories for Smiths Group. She led R&D for Panavision where she developed a leading-edge technical product range which is still their most profitable range to date.

Cindy Barnes has studied engineering, physics, operations management and psychology and is the co-author of Creating and Delivering your Value Proposition published in 2009 by Kogan Page. She is clinically qualified in Transactional Analysis, a member of the British Association of Counselling and Psychotherapy, the British Psychological Society and holds an MBA.

Helen Blake is a strategist and B2B marketer. She spent over 20 years in senior positions for leading organisations including Accenture, Capgemini and KPMG, as well as creating growth strategies within new start-ups and mid-sized companies.

Helen Blake is trained in Transactional Analysis and a member of the International Transactional Analysis Association, is an alumna of Stanford University Business School and is the co-author of the best-selling book Creating and Delivering your Value Proposition published in 2009 by Kogan Page.