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Detalles bibliogr�ficos

T�tulo: Corporate Communication: A Guide to Theory ...

Editorial: SAGE Publications Ltd

A�o de publicaci�n: 1994

Encuadernaci�n: Paperback

Condici�n: Good

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Sinopsis:

Edith Wharton's last novel, set in the 1870s, tells of five American beauties whose riches are too nouveau to open the doors of New York society. They set off instead for London. Edith Wharton also wrote "The Age of Innocence", "The House of Mirth" and "Ethan Frome".

Cr�ticas:

Joep Cornelissen has done a masterful job in integrating many ideas and approaches to corporate communication: academic theories, professional cases, management and communication theories, stakeholder theories, and U.S. and European perspectives. As a result, students, scholars, and practitioners all will gain a broad understanding of the discipline by reading this book (James E. Grunig 2011-04-25)

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Corporate Communication: A Guide to Theory and Practice

Cornelissen, Joep

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