Cooking .with a Velvet Touch [Mid-Century Test Kitchen Americana]

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Librería: Blind-Horse-Books (ABAA), DeLand, FL, Estados Unidos de AmericaBlind-Horse-Books (ABAA)

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Miembro de asociación: ABAAESAIOBAFABAILAB

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Descripción del artículo del vendedor

OLD FASHIONED THRIFTIES - WHEN EVAPORATED MILK PROMISED A BETTER AMERICAN KITCHEN A vivid survivor from the golden age of American corporate test kitchens, produced by Carnation Company at the height of mid-century convenience cooking. Issued as both recipe collection and promotional showcase, the booklet reflects the optimistic domestic culture of the 1960s, where molded salads, casseroles, cream soups, freezer desserts, and 'easy-does-it' meals defined modern entertaining and family dining. The booklet presents dozens of richly photographed recipes built around Carnation Evaporated Milk, emphasizing economy, convenience, and presentation. Recipes range from gelatin salads and 'Freeze It and Forget It Fruit Salad' to 'Green Beans with Water Chestnuts,' 'New England Clam Chowder,' creamy casseroles, pies, whipped desserts, and holiday 'thrifties.' The saturated color photography, warm kitchen staging, and stylized food presentation strongly capture the visual language of postwar American advertising and supermarket culture. PHYSICAL DESCRIPTION: Stapled pictorial wraps. Slim quarto format measuring 9 inches tall. 48 pages with index. Illustrated throughout with bright full-color photographic images of prepared dishes, desserts, casseroles, salads, and serving displays. CONDITION: Bindings are tight and secure. Text is clean; light, even age-toning. Minimal shelf handling wear. Bright and well-preserved with strong color saturation throughout. HISTORICAL CONTEXT - Produced during the peak era of American convenience-food marketing, Carnation's promotional cookbooks helped shape mid-century domestic cooking habits through supermarket distribution and recipe-based advertising. These ephemeral culinary booklets increasingly attract collectors for their nostalgic food imagery, graphic design, and documentary insight into postwar American kitchen culture. Subjects: Carnation Milk, Corporate Cookbooks, Mid-Century Cooking, American Food Culture, Gelatin Salads, Vintage Recipes, Kitchen Advertising, Food Photography, Cookbooks, Americana, Advertising Ephemera, Mid-Century Design.

N° de ref. del artículo 22016

Detalles bibliográficos

Título
Cooking .with a Velvet Touch [Mid-Century Test Kitchen Americana]
Autor
[Carnation Milk Company]
Estado
Very Good
Sobrecubierta
No Dust Jacket, As Issued
Peso del artículo
1 libra
Catálogos de vendedores
COOKBOOKS, COOKERY, NUTRITION, EPHEMERA & POPULAR CULTURE

Blind-Horse-Books (ABAA)

DeLand, FL, Estados Unidos de America

Vendedor de 5 estrellas

Vendedor de AbeBooks desde 1 de septiembre de 2011

Miembro de asociación:

Tarifas de envío en Estados Unidos de America

ArtículoDe 4 a 8 días hábilesDe 2 a 4 días hábiles
Primer artículoEUR 5,23EUR 10,85
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Blind Horse Books is a member of the Antiquarian Booksellers’ Association of America (ABAA) and adheres to its Code of Ethics. We specialize in travel, exploration, fine press, and documentary material, with particular emphasis on printed ephemera, maps, photographic archives, and institutional publications from the nineteenth and twentieth centuries. Our inventory regularly includes material appropriate for academic, library, and museum collections. We work carefully with provenance, condition, and bibliographic accuracy, and stand fully behind all descriptions and attributions. Items are selected with long-term research and collecting value in mind. Blind Horse Books is operated by Richard and Dottie Oates and based in DeLand, Florida. We have been active in the antiquarian book trade since 1999 and are members of the ABAA, FABA, IOBA, and the Ephemera Society of America. Building Your Great Collection, One Fine Book at a Time.

Especialidad

Travel, Exploration, Fine press, and Documentary material; Ephemera

Miembro de asociación

  • Antiquarian Booksellers' Association of America
  • The Ephemera Society of America
  • Independent Online Booksellers Association
  • Florida Antiquarian Booksellers Association
  • International League of Antiquarian Booksellers
Los miembros de estas asociaciones se comprometen a mantener los estándares más altos. Garantizan la autenticidad de todos los artículos puestos a la venta. Proporcionan descripciones detalladas y expertas, informan de todos los defectos o restauraciones importantes, incluyen precios claros y precisos y actúan de manera justa y honesta durante la experiencia de compra.

Información empresarial del vendedor

Blind-Horse-Books (ABAA)

FL, Estados Unidos de America