Consumer Behavior. Este artículo no está disponible.
Blackwell, Roger D., Miniard, Paul W., Engel, James F.
55 valoraciones de Goodreads
Idioma: inglés
Editorial: Harcourt College Publishers, 2000
- Tapa dura
- Usado
Librería: Better World Books Ltd, Dunfermline, Reino UnidoBetter World Books Ltd
Vendedor de 5 estrellas
Vendedor de IberLibro desde 13 de octubre de 2008
No disponible
Tapa dura
Condición: Usado - Bueno
EUR 7,01
Descripción del artículo del vendedor
Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
N° de ref. del artículo GRP65488260
- Título
- Consumer Behavior
- Autor
- Blackwell, Roger D., Miniard, Paul W., Engel, James F.
- Editorial
- Harcourt College Publishers
- Año de publicación
- 2000
- Estado
- Very Good
- Encuadernación
- Encuadernación de tapa dura
- Idioma
- inglés
- ISBN 10
- 0030211085
- ISBN 13
- 9780030211089
- Edición
- 9th Edition.
- Peso del artículo
- 3,256 libras
- Dimensiones
- N/A
A textbook which focuses on economic, demographic and sociocultural trends, serving to alert students to the many aspects that impact buyer behaviour and long-term strategic planning. The EKB model as well as core chapter information, has been updated to reflect the impact of technology on consumer behaviour. In addition, there is inclusion of information detailing psychological processes and their affects on consumer behaviour.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
A textbook which focuses on economic, demographic and sociocultural trends, serving to alert students to the many aspects that impact buyer behaviour and long-term strategic planning. The EKB model as well as core chapter information, has been updated to reflect the impact of technology on consumer behaviour. In addition, there is inclusion of information detailing psychological processes and their affects on consumer behaviour.
“Acerca de” puede pertenecer a otra edición de este título.
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