Consumer Behavior. Este artículo no está disponible.
Blackwell, Roger D., Miniard, Paul W., Engel, James F.
55 valoraciones de Goodreads
Idioma: inglés
Editorial: Harcourt College Publishers, 2000
- Tapa dura
- Usado
Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
Vendedor de 5 estrellas
Vendedor de IberLibro desde 3 de agosto de 2006
No disponible
Tapa dura
Condición: Usado - Aceptable
EUR 9,64
Descripción del artículo del vendedor
Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
N° de ref. del artículo GRP64112312
- Título
- Consumer Behavior
- Autor
- Blackwell, Roger D., Miniard, Paul W., Engel, James F.
- Editorial
- Harcourt College Publishers
- Año de publicación
- 2000
- Estado
- Good
- Encuadernación
- Encuadernación de tapa dura
- Idioma
- inglés
- ISBN 10
- 0030211085
- ISBN 13
- 9780030211089
- Edición
- 9th Edition.
- Peso del artículo
- 3,256 libras
- Dimensiones
- N/A
A textbook which focuses on economic, demographic and sociocultural trends, serving to alert students to the many aspects that impact buyer behaviour and long-term strategic planning. The EKB model as well as core chapter information, has been updated to reflect the impact of technology on consumer behaviour. In addition, there is inclusion of information detailing psychological processes and their affects on consumer behaviour.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
A textbook which focuses on economic, demographic and sociocultural trends, serving to alert students to the many aspects that impact buyer behaviour and long-term strategic planning. The EKB model as well as core chapter information, has been updated to reflect the impact of technology on consumer behaviour. In addition, there is inclusion of information detailing psychological processes and their affects on consumer behaviour.
“Acerca de” puede pertenecer a otra edición de este título.
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