CIM Coursebook Marketing Environment 07/08, Fourth Edition: 07/08 Edition

Oldroyd, Mike

ISBN 10: 0750683988 ISBN 13: 9780750683982

Editorial: Butterworth-Heinemann, 2007

Idioma: Ingl�s

Condici�n: Usado - Bueno Encuadernaci�n de tapa blanda

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Detalles bibliogr�ficos

T�tulo

CIM Coursebook Marketing Environment 07/08, Fourth Edition: 07/08 Edition

Editor

Butterworth-Heinemann

Fecha de publicaci�n

2007

Idioma

Ingl�s

ISBN 10

0750683988

ISBN 13

9780750683982

Encuadernaci�n

paperback

Estado

Very Good

Tipo de libro

book

Cat�logos de vendedores

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Sinopsis

"BH CIM Coursebooks" are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up-to-date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. It is written specially for the Marketing Environment module by the Senior Examiners. It is the only coursebook fully endorsed by CIM. It contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam.

Rese�a del editor

BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory.
The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies.
Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

*Written specially for the Marketing Environment module by the Senior Examiners
* The only coursebook fully endorsed by CIM
* Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

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collection of few very good books

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