Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing. Este artículo no está disponible.
Idioma: inglés
Editorial: Business Science Reference, 2021
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Librería: preigu, Osnabrück, Alemaniapreigu
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Descripción del artículo del vendedor
Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing | Amandeep Singh | Taschenbuch | Kartoniert / Broschiert | Englisch | 2021 | Business Science Reference | EAN 9781799872320 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
N° de ref. del artículo 120305406
- Título
- Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing
- Autor
- Amandeep Singh
- Editorial
- Business Science Reference
- Año de publicación
- 2021
- Estado
- Neu
- Encuadernación
- Taschenbuch
- Idioma
- inglés
- ISBN 10
- 1799872327
- ISBN 13
- 9781799872320
- Peso del artículo
- 641 gramos
- Dimensiones
- 254 x 178 x 18 mm
- Catálogos de vendedores
- Bücher
Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing
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Acerca del autor
Amandeep Singh is a professor and associate dean at Chitkara Business School, Chitkara University, Punjab, India. He has completed his Ph.D. in management. He has over 19 years of experience in teaching, research, and administration. His areas of expertise are marketing, e-commerce, omnichannel, retail, and research methodology. In his career, he has been involved in important academic and research assignments such as being the guest editor of a reputed journal, organizing and conducting international and national-level conferences and faculty development programs, and providing guidance for research projects. He has published his research in reputable international and national journals such as Scopus, SCI, etc., and has presented research papers at various national and international conferences.
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