Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor. Este artículo no está disponible.
Idioma: inglés
Editorial: Crown, 1995
- Tapa blanda
- Usado

Librería: Goodwill of Greater Milwaukee and Chicago, Racine, WI, Estados Unidos de AmericaGoodwill of Greater Milwaukee and Chicago
Vendedor de IberLibro desde 20 de septiembre de 2024
Condición: Usado - Aceptable
EUR 5,89
Descripción del artículo del vendedor
Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy.
N° de ref. del artículo SEWV.0517883708.G
- Título
- Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
- Autor
- Lager, Fred
- Editorial
- Crown
- Año de publicación
- 1995
- Estado
- good
- Encuadernación
- Encuadernación de tapa blanda
- Idioma
- inglés
- ISBN 10
- 0517883708
- ISBN 13
- 9780517883709
A former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. From modest beginnings--opening their first ice cream shop in a renovated gas station--to entrepreneurial challenges, including their clash with Häagen-Dazs, to becoming a miltimillion dollar company, Lager provides an insightful insider's account of Ben & Jerry's ice cream empire.
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