Behavioral Economic Concepts To Encourage Healthy Eating in School Cafeterias: Experiments and Lessons From College Students

David R. Just/ Brian Wansink/ Lisa Mancino/ Joanne Guthrie

ISBN 10: 1477646078 ISBN 13: 9781477646076
Editorial: CreateSpace, 2012
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Librería: Revaluation Books, Exeter, Reino Unido Calificación del vendedor: 5 de 5 estrellas Valoración 5 estrellas, Más información sobre las valoraciones de los vendedores

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28 pages. 11.00x8.50x0.07 inches. This item is printed on demand. N° de ref. del artículo zk1477646078

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Changing small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food choices. The results indicate that payment options, such as cash or debit cards, can significantly affect food choices. College students using a card that prepaid only for healthful foods made more nutritious choices than students using either cash or general debit cards. How and when individuals select their food can also influence food choices. College students who preselected their meals from a menu board made significantly different food choices than students who ordered their meals while viewing the foods in line.

Reseña del editor: Changing small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food choices. The results indicate that payment options, such as cash or debit cards, can significantly affect food choices. College students using a card that prepaid only for healthful foods made more nutritious choices than students using either cash or general debit cards. How and when individuals select their food can also influence food choices. College students who preselected their meals from a menu board made significantly different food choices than students who ordered their meals while viewing the foods in line.

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Título: Behavioral Economic Concepts To Encourage ...
Editorial: CreateSpace
Año de publicación: 2012
Encuadernación: Paperback
Condición: Brand New

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David R. Just/ Brian Wansink/ Lisa Mancino/ Joanne Guthrie
Publicado por CreateSpace, 2012
ISBN 10: 1477646078 ISBN 13: 9781477646076
Nuevo Paperback
Impresión bajo demanda

Librería: Revaluation Books, Exeter, Reino Unido

Calificación del vendedor: 5 de 5 estrellas Valoración 5 estrellas, Más información sobre las valoraciones de los vendedores

Paperback. Condición: Brand New. 28 pages. 11.00x8.50x0.07 inches. In Stock. This item is printed on demand. Nº de ref. del artículo: 1477646078

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