Beauty and the Business: Practice, Profits and Productivity, Performance and Profitability
Buford, Gregory A.; House, Steven E.
Idioma: inglés
Editorial: Morgan James Publishing, 2010
- Tapa blanda
- Nuevo

Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
Vendedor de IberLibro desde 25 de marzo de 2015
Condición: Nuevo
EUR 21,60
Cantidad disponible: 1 disponible
Añadir al carritoDescripción del artículo del vendedor
In English.
N° de ref. del artículo ria9781600377143_new
- Título
- Beauty and the Business: Practice, Profits and Productivity, Performance and Profitability
- Autor
- Buford, Gregory A.; House, Steven E.
- Editorial
- Morgan James Publishing
- Año de publicación
- 2010
- Estado
- New
- Encuadernación
- Encuadernación de tapa blanda
- Idioma
- inglés
- ISBN 10
- 1600377149
- ISBN 13
- 9781600377143
- Peso del artículo
- 492 gramos
New technologies and social networks have dramatically changed the way we communicate. But with this sweeping change, some things remain the same. First and foremost, treat your customers right.
In BEAUTY and the BUSINESS, authors Gregory Buford, MD and Steven House present a framework for the highly successful profitable business. They incorporate long standing essentials to customer satisfaction and connect them through the technologies and culture of today’s buyers who use the internet and social networking to make their purchasing decisions.
Their solid recommendations provide insights on how to guide a potential customer through this process while developing trust along the way. And they do so at a pace that makes sense for the critical decisions being made by this aesthetic client. You may only have a nanosecond to prevent someone from clicking through your website or hanging up the phone and so you must have something that interests them.
Finding and keeping customers has become a critical element to survival but authors Buford and House present the good news that the beauty industry is actually positioned for strong growth based on predictable generational spending habits of the baby boomers. They make a strong case for the need to be competitive and aware of technology’s ability to shift markets away if you are not executing on client retention strategies, high quality referrals, and state of the art marketing. BEAUTY and The BUSINESS teaches you to analyze the market, engage it, draw feedback from it, and adapt at a rate of change at least as fast as the market itself is evolving.
As a clinician, practitioner, or owner this book should become part of your strategic plan. The business of beauty is by its’ very nature a business of choice. The choice to make changes and evolve your look for a variety of reasons drives customers toward those whom they can trust. BEAUTY and the BUSINESS will show you how to keep business growing in a continuously sustainable profitable manner, how to beat your competition, and how to actually have fun along the way.
“Sinopsis” puede pertenecer a otra edición de este título.
Acerca del autor
Dr. Buford is a Board Certified Plastic Surgeon currently practicing in Denver, CO. As a graduate of the Baker/Stuzin/Baker Cosmetic Surgery Fellowship in Miami, he is one of the few cosmetic plastic surgeons in the Rocky Mountain Region to have completed formal post-graduate training. Dr. Buford holds higher degrees from the Georgetown University School of Medicine and the University of California, San Diego where he received his major in Literature with an emphasis in writing. His practice is limited exclusively to Aesthetic Medicine with an emphasis on Breast Enhancement, Body Contouring, and Minimally Invasive Facial Rejuvenation. Because of this extensive background, he currently participates on a number of Advisory Councils for organizations such as Mentor Corporation and Allergan, Inc.
A nationally recognized judge for the Miss America Foundation and media and industry darling, Dr. Buford has been a featured expert on numerous television talk shows, plastic surgery websites, books, magazines, and newspapers. He has published several medical white papers on plastic surgery, and is a premier expert trainer in the industry responsible for leading CME courses and training seminars. He boasts a long list of accolades and accreditations, including features in Vogue Magazine, ABCNews.com, RealSelf.com, Plastic Surgery Advisor, FOX television affiliates, healthology.com and emedicine.com as a respected industry resource for professional advice and training on plastic surgery and a number of the facial injectables. He is a nationally recognized speaker and consultant to Lumenis in addition to an acting co-director for the only Colorado-based National Training Center for Encore Fractional CO2 laser resurfacing.
As an advisor to the financial industry, he is a highly-respected top tier consultant to Gerson Lehrman Group on issues related to current and predicted future trends within the field of aesthetic medicine. In 2006, the Consumers’ Research Council of America named him one of “America’s Top Surgeons.” He is an active participant in a number of non-profits and currently sits on the CultureHaus Board of Directors and is an alumni member of the Denver Active 20/30 Children’s Foundation. Time away from his practice is spent writing, cooking, practicing photography, collecting art & antiques, and enjoying Colorado’s abundant outdoor pastimes.
Steve House was born and raised in Fowlerville Michigan. In 1981, he graduated from Ohio Institute of Technology with a degree in Electronic Engineering Technology and later obtained the degree of Bachelor of Science in Business from the University of Phoenix. Over a 28 year career, he has worked in software, software development and hardware technologies within the computer industry and has spent 26 of these years with a specific focus on the healthcare industry. This experience has been localized to both the acute care setting as well as the physician office environment and has included executive sales and marketing management. Steve has also owned and operated a medical billing business which allowed him to gain an acute knowledge of the medical office environment in multiple specialties. He is the President of Big House, Inc which owns and operates over 100 websites and provides search engine optimization services for a variety of industries. Steve is an award winning Toastmaster and highly compensated public speaker who has presented around the world to healthcare related audiences as well as to those seeking personal motivation.
“Acerca de” puede pertenecer a otra edición de este título.
Ria Christie Collections
Uxbridge, Reino Unido
Vendedor de IberLibro desde 25 de marzo de 2015
Tarifas de envío de Reino Unido a Estados Unidos de America
| Artículo | De 6 a 12 días hábiles | De 6 a 12 días hábiles |
|---|---|---|
| Primer artículo | EUR 11,03 | EUR 11,03 |
Métodos de pago
Descripción de la tienda
Hello! Ria Christie Collections is an online venture that was initially set up in 2012 to sell books. We do not have a physical high street store. We are professional online booksellers. We only sell brand new books in perfect condition that we source from various suppliers and the publishers. Primarily, our aim is to provide an excellent service to all our customers. We always work as a team to achieve this. Our other objectives are to: 1. Ensure that all our products reach their destination quickly in a safe and secure manner 2. Answer to all our customer queries within 24 hours 3. Ensure that our customers are happy with their purchases 4. Provide all the items at a competitive price 5. Always listen to our customers Ria Christie Collections is not a registered company. It is a Sole Trader venture. Other key information is shown below: Contact Person Name: Rakesh Luchmun (Mr) Storefront Name: Ria Christie Collections Place of Establishment Address: Suite B; ARUN House; ARUN Building Arundel Road Uxbridge UB8 2RR United Kingdom E-Mail Address: riachristie@hotmail.co.uk VAT Number: GB 160 5650 25 We always work hard and aim to comply with all of Abebooks Policies. If you have any issues, please do not hesitate to write to us whether before or after a purchase. We promise to reply to you promptly and, in any case, within 24 hours. Thank you kindly! Yours sincerely Mr Rakesh Luchmun (Founder) and the Ria Christie Collections Team…
Especialidad
Educational books, Textbooks, Fiction, Non- fictionInformación empresarial del vendedor
Ryefield Investments Limited
175 Pield Heath Road
Uxbridge, Reino Unido UB8 3NL
Condiciones de venta
All Returns and Refund are as per Abebooks policies.
Derecho al desistimiento
Si es un consumidor, puede rescindir el contrato de acuerdo con lo siguiente. Por consumidor se entiende cualquier persona física que actúe con fines ajenos a su actividad comercial, empresarial, oficio o profesión.
Información sobre el derecho de desistimiento
Derecho legal de desistimiento
Tiene derecho a rescindir este contrato en un plazo de 14 días sin dar ningún motivo.
El periodo de desistimiento vencerá a los 14 días desde que usted, o un tercero que no sea el transportista e indicado por usted, adquiera la posesión física del último bien o del último lote o pieza.
Para ejercer el derecho de desistimiento, complete de forma electrónica y envíe una declaración clara en nuestro sitio web, desde "Mis compras" en "Mi cuenta". Le enviaremos sin demora un acuse de recibo de dicho desistimiento a través de un soporte duradero (por ejemplo, por correo electrónico).
Para cumplir con el plazo de desistimiento, basta con que envíe su comunicación relativa al ejercicio del derecho de desistimiento antes de que venza el periodo de desistimiento.
Efectos del desistimiento
Si rescinde este contrato, le reembolsaremos todos los pagos que hayamos recibido de usted, incluidos los gastos de envío (excepto los gastos adicionales que surjan si elige un tipo de envío que no sea el tipo de envío estándar más económico que ofrecemos).
Podemos hacer una deducción del reembolso por la pérdida de valor de cualquier bien suministrado, si la pérdida es el resultado de una manipulación innecesaria por su parte.
Efectuaremos el reembolso sin demoras indebidas y, a más tardar, 14 días después de que se nos informe de su decisión de rescindir este contrato.
Efectuaremos el reembolso utilizando el mismo medio de pago que utilizó para la transacción inicial, a menos que haya acordado expresamente lo contrario; en cualquier caso, no incurrirá en ningún cargo como resultado de dicho reembolso.
Podremos retener el reembolso hasta que hayamos recibido los bienes o hasta que nos haya presentado una prueba de que los ha devuelto, lo que ocurra primero.
Deberá devolver los bienes o entregarlos a Ria Christie Collections, Uxbridge, United Kingdom, sin demoras indebidas y, en cualquier caso, en un plazo máximo de 14 días a partir del día en que nos comunique su desistimiento del presente contrato. El plazo se cumple si devuelve la mercancía antes de que venza el periodo de 14 días. Tendrá que asumir los gastos directos de devolución de los bienes. Usted solo es responsable de la disminución del valor de los bienes como resultado de una manipulación distinta a la necesaria para establecer la naturaleza, las características y el funcionamiento de los bienes.
Excepciones al derecho de desistimiento
El derecho de desistimiento no se aplica a lo siguiente:
- La entrega de periódicos, diarios o revistas, con la excepción de los contratos de suscripción; y
- El suministro de contenido digital que no se proporcione en un soporte tangible (por ejemplo, en un CD o DVD) si, al hacer el pedido, aceptó que podíamos empezar a entregarlo y que no podría desistir una vez iniciada la entrega.
Condiciones de envío
Orders usually ship within 2 business days. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required. Thank you!