The Art Of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm

Tom Kelley

8353 valoraciones de Goodreads

Idioma: inglés

Editorial: Profile Books Ltd, United Kingdom, London, 2016

1781256144 / 9781781256145

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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks

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Descripción del artículo del vendedor

There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each product from the perspective of clients, consumers and other critical audiences -Brainstorm best when they are focussed, being physical and having fun The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge top-rated stars of their industries. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

N° de ref. del artículo GOR007377875

Título
The Art Of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm
Autor
Tom Kelley
Editorial
Profile Books Ltd, United Kingdom, London
Año de publicación
2016
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1781256144
ISBN 13
9781781256145
Peso del artículo
259 gramos
Dimensiones
130.0 x 198.0

WorldofBooks

Goring-By-Sea, WS, Reino Unido

Vendedor de 5 estrellas

Vendedor de IberLibro desde 16 de marzo de 2007

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