The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales

Glenn Fisher

88 valoraciones de Goodreads

Idioma: inglés

Editorial: Harriman House Publishing, United Kingdom, Petersfield, 2018

0857196944 / 9780857196941

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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks

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Descripción del artículo del vendedor

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business.How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is The Art of the Click?The answer lies in the power of direct-response copywriting.In this entertaining and highly readable guide, copywriting expert Glenn Fisher boils down over a decade of experience to present a huge array of techniques, tactics and industry secrets to improve your copywriting, get more clicks. and ultimately, get more sales.You will discover:- The single thing every great writer must do if they want to improve.- How anyone can learn to write a headline that will stop all potential customers in their tracks.- Where to find inspiration and how to feed ideas.- How you can get a customer physically nodding along with every word you write.- How to avoid waffle and make your copy more succinct.- How you can write irresistible offers than no one can refuse.- And much more!Pick up The Art of the Click now to improve your copywriting. You'll soon be wondering how you ever made a sale without it. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

N° de ref. del artículo GOR009887262

Título
The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales
Autor
Glenn Fisher
Editorial
Harriman House Publishing, United Kingdom, Petersfield
Año de publicación
2018
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0857196944
ISBN 13
9780857196941
Peso del artículo
286 gramos
Dimensiones
141.0 x 216.0

WorldofBooks

Goring-By-Sea, WS, Reino Unido

Vendedor de 5 estrellas

Vendedor de AbeBooks desde 16 de marzo de 2007

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