T�tulo: Applied Structural Equation Modeling using AMOS: Basic to Advanced Techniques
Editor: Routledge
Fecha de publicaci�n: 2020
Idioma: Ingl�s
ISBN 10: 0367435268
ISBN 13: 9780367435264
Encuadernaci�n: Paperback
Estado: Very Good
Peso: 644 gramos

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Sinopsis

An integral guide for postgraduates and researchers on how to forge a strong methodology while studying their respective phenomenon of interest, providing step-by-step instructions on how to run analyses, where the important results are in the output, and how to clearly present final results.

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Joel E. Collier Ph.D. is the Tommy and Terri Nusz Professor of Marketing at Mississippi State University, USA. He is also the Ph.D. Director for doctoral studies in the Department of Marketing. Dr. Collier teaches structural equation modeling on the doctoral level and has published numerous articles in the top journals of his field using this technique. He has also worked as a consultant for the following firms: Time Warner, Muvico, Reeds Jewelers, Cashman Photo, and the Carolina Hurricanes professional hockey team.

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