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Detalles bibliogr�ficos

T�tulo: Applied Management Science : Modeling, Spreadsheet Analysis, and Communication for Decision Making
Editor: Wiley
Fecha de publicaci�n: 2002
Idioma: Ingl�s
ISBN 10: 0471391905
ISBN 13: 9780471391906
Encuadernaci�n: Encuadernaci�n de tapa dura
Edici�n: 2� Edici�n
Estado: good

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Sinopsis

Emphasizes building the most appropriate model possible from the available data.
* Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management.
* A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter.
* Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.

Acerca del autor

John A. Lawrence is the author of Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition, published by Wiley. Barry A. Pasternack is the author of Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition, published by Wiley.

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