Animating Unpredictable Effects: Nonlinearity in Hollywood?s R&D Complex (Palgrave Animation) 1st ed. 2021 Edition

Gowanlock, Jordan

ISBN 10: 3030742296 ISBN 13: 9783030742294

Editorial: Palgrave Macmillan, 2021

Idioma: Ingl�s

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T�tulo

Animating Unpredictable Effects: Nonlinearity in Hollywood?s R&D Complex (Palgrave Animation) 1st ed. 2021 Edition

Editor

Palgrave Macmillan

Fecha de publicaci�n

2021

Idioma

Ingl�s

ISBN 10

3030742296

ISBN 13

9783030742294

Encuadernaci�n

Encuadernaci�n de tapa blanda

Estado

New

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Sinopsis

Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters' flowing hair have become a ubiquitous presence on screens of all types since the 1980s. This Open Access book charts the history of these digital moving images and the software tools that make them. Unpredictable Visual Effects uncovers an institutional and industrial history that saw media industries conducting more private R&D as Cold War federal funding began to wane in the late 1980s. In this context studios and media software companies took concepts used for studying and managing unpredictable systems like markets, weather, and fluids and turned them into tools for animation. Unpredictable Visual Effects theorizes how these animations are part of a paradigm of control evident across society, while at the same time exploring what they can teach us about the relationship between making and knowing.

Acerca del autor

Jordan Gowanlock is a media historian. For the past two years he has been conducting research as a postdoctoral visiting scholar in the Department of Film and Media at UC Berkeley, USA. He is currently a non-regular faculty member at Emily Carr University of Art and Design, Canada.

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