Advanced Web Metrics with Google Analytics
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ISBN 10: 0470253126 ISBN 13: 9780470253120
Editorial: -, 2008
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Descripción
Descripción:
Advanced Web Metrics with Google Analytics This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de ref. del artículo 7719-9780470253120
Sinopsis:
Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert guidance you need to enhance your brand and increase your site's ROI.
Acerca del autor: Brian Clifton, Ph.D., leads the Google Web Analytics team for Europe, the Middle East, and Africa. He is a noted web analytics and search engine marketing expert who speaks at industry trade shows (including Search Engine Strategies, Emetrics Summit, and Search Marketing World), maintains a blog on web metrics and Google Analytics (www.advanced-web-metrics.com), and has written numerous white papers.
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Detalles bibliográficos
Título: Advanced Web Metrics with Google Analytics
Editorial: -
Año de publicación: 2008
Encuadernación: Paperback
Condición: Very Good
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ISBN 10: 0470253126
ISBN 13: 9780470253120
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Wiley & Sons, Incorporated, John, 2008
ISBN 10: 0470253126
ISBN 13: 9780470253120
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Softcover. Condición: Fine. Leichte Risse; Gebogener Buchrücken. Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert guidance you need to enhance your brand and increase your site's ROI. Nº de ref. del artículo: 5d9f6031-f15a-4d34-928c-fb8a001902ae
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