Sinopsis
Every hour of every day, shoppers visit retail stores intending to buy but leave empty-handed.
Brick-and-mortar retailers aren’t being beaten by Amazon or other online competitors, they’re beating themselves by not focusing on the shopper who is already in the store but left without buying.
In Store Traffic Is a Gift, retail analytics expert Mark Ryski shares game-changing insights from over twenty years of research and hands-on experience helping leading retailers turn more visits into sales, including:
• Why store traffic data is among the most critical data retailers collect
• Proven techniques for converting more store visits into sales
• How to give the frontline store team and field leaders the best chance for success
• Why the future of brick-and-mortar stores is bright despite Amazon and even pandemics!
Understanding the value of store traffic insights and how to apply them in your retail business will forever change and guide how you make decisions―whether you have one store or thousands.
Remember, store traffic is a gift. This book will help you unwrap it.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Mark Ryski is a recognized authority on store traffic and shopper conversion. He is the author of When Retail Customers Count, the first book ever written dedicated to these critical retail metrics, and Conversion: The Last Great Retail Metric.
His insights have been featured in leading business and retail publications, including Forbes, The Wall Street Journal, Financial Post, and Chain Store Age. He is a featured "BrainTrust" contributor on RetailWire.com, and RETHINK Retail named him one of the Top Retail Experts (TRE).
Mark is the founder and CEO of HeadCount Corporation (headcount.com). For over twenty years, HeadCount has helped retailers--from independent stores to large-scale chains in more than twenty countries--understand their traffic and improve shopper conversion.
Mark can be reached at mark.ryski@headcount.com.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Store Traffic Is a Gift : The Retailer?s Guide to Converting Visits into Sales
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Store Traffic Is a Gift: The Retailer's Guide to Converting Visits into Sales
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Store Traffic Is a Gift
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Hardback. Condición: New. Every hour ofevery day, shoppers visit retail stores intending to buy but leaveempty-handed. Brick-and-mortar retailers aren't being beatenby Amazon or other online competitors, they're beating themselves by notfocusing on the shopper who is already in the store but left without buying. In Store Traffic Is a Gift, retail analyticsexpert Mark Ryski shares game-changing insights from over twenty years ofresearch and hands-on experience helping leading retailers turn more visitsinto sales, including: . Why storetraffic data is among the most critical data retailers collect . Proventechniques for converting more store visits into sales . How to givethe frontline store team and field leaders the best chance for success . Why the futureof brick-and-mortar stores is bright despite Amazon and even pandemics! Understanding the value of store trafficinsights and how to apply them in your retail business will forever change andguide how you make decisions-whether you have one store or thousands. Remember, store traffic is a gift. This bookwill help you unwrap it. Nº de ref. del artículo: LU-9798886453768
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Hardcover. Condición: new. Hardcover. Every hour ofevery day, shoppers visit retail stores intending to buy but leaveempty-handed. Brick-and-mortar retailers arent being beatenby Amazon or other online competitors, theyre beating themselves by notfocusing on the shopper who is already in the store but left without buying. In Store Traffic Is a Gift, retail analyticsexpert Mark Ryski shares game-changing insights from over twenty years ofresearch and hands-on experience helping leading retailers turn more visitsinto sales, including: Why storetraffic data is among the most critical data retailers collect Proventechniques for converting more store visits into sales How to givethe frontline store team and field leaders the best chance for success Why the futureof brick-and-mortar stores is bright despite Amazon and even pandemics! Understanding the value of store trafficinsights and how to apply them in your retail business will forever change andguide how you make decisionswhether you have one store or thousands. Remember, store traffic is a gift. This bookwill help you unwrap it. Every hour of every day, shoppers visit retail stores intending to buy but leave empty-handed. In Store Traffic Is a Gift, retail analytics expert Mark Ryski shares game-changing insights from over twenty years of research and hands-on experience helping leading retailers turn more visits into sales. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9798886453768
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Hardback. Condición: New. Every hour ofevery day, shoppers visit retail stores intending to buy but leaveempty-handed. Brick-and-mortar retailers aren't being beatenby Amazon or other online competitors, they're beating themselves by notfocusing on the shopper who is already in the store but left without buying. In Store Traffic Is a Gift, retail analyticsexpert Mark Ryski shares game-changing insights from over twenty years ofresearch and hands-on experience helping leading retailers turn more visitsinto sales, including: . Why storetraffic data is among the most critical data retailers collect . Proventechniques for converting more store visits into sales . How to givethe frontline store team and field leaders the best chance for success . Why the futureof brick-and-mortar stores is bright despite Amazon and even pandemics! Understanding the value of store trafficinsights and how to apply them in your retail business will forever change andguide how you make decisions-whether you have one store or thousands. Remember, store traffic is a gift. This bookwill help you unwrap it. Nº de ref. del artículo: LU-9798886453768
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