Research has found that the average donor base naturally attritions by somewhere in the range of 10-15% each year. With reduced national average donor retention rates hovering near 48% and a deemphasis on donor acquisition, many smaller to mid-sized nonprofits are facing eroding bases of donor support.An organization can focus on lead conversions with minimal technology and up-front time with the cost of advertising to drive traffic and staff time to acquire new donors through digital lead acquisition.This e-book shares with you what digital lead acquisition is and how to get started building your donor base today.
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Librería: California Books, Miami, FL, Estados Unidos de America
Condición: New. Print on Demand. Nº de ref. del artículo: I-9798629411741
Cantidad disponible: Más de 20 disponibles