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Sinopsis

In an era defined by rapid technological advancement and shifting workforce demands, business education undergoes a transformative evolution. The integration of artificial intelligence (AI), a focus on skill development, and the rise of hybrid and blended learning models reshapes how future business leaders are trained. These innovations enhance the accessibility and personalization of education while aligning curricula with the needs of the global economy. As institutions adapt, the intersection of technology, pedagogy, and real-world application helps prepare future professionals. Innovating Business Education: AI, Skill Development, and Hybrid and Blended Models explores how emerging technologies like AI, along with evolving teaching methods such as hybrid and blended learning, transform the landscape of business education. It examines the shift toward practical, skills-based learning and how these innovations better prepare students for the demands of a changing global workforce. This book covers topics such as educational technology, professional development, and behavioral analytics, and is a useful resource for business owners, educators, computer engineers, academicians, researchers, and scientists.

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Acerca de los autores

Anatoly Zhuplev is a professor of international business and entrepreneurship at Loyola Marymount University (Los Angeles, California) and former editor- in- chief at the Journal of East West Business (2011- 2013). He taught for ten years at the Moscow Management Institute, and subsequently at the Advanced Training Institute of the State Committee for Printing and Publishing in Moscow; in Bonn, Germany in 1994, 1998, 2009; in Warsaw, Poland (as a Fulbright scholar) in 2005; in Paris, France in 2004- 2007, and at Northeastern University in Boston, Massachusetts in 1989- 1990. His books, book chapters, and articles on International Management, International Entrepreneurship, International Business, European Energy Security and Corporate Governance (around 100 overall) have been published in the U.S., Canada, Western Europe, Russia, and the former USSR. He received his PhD from the Moscow Management Institute, Russia, in 1981, and his BS from the Moscow Engineer-Economics Institute in 1974.

Bryan Christiansen is an Adjunct Business Professor at Southern New Hampshire University and the Chief Executive Officer of the management consultancy, Soluvex, LLC in New Mexico, USA. He is currently Editor-in-Chief of the IGI Global Book Series, Advances in Digital Crime, Forensics, and Cyber Terrorism as well as Advances in Psychology, Mental Health, and Behavioral Studies. Christiansen is fluent in Chinese, Japanese, and Spanish, and is currently learning Russian. He has presented at several universities in other countries including Oxford University in the United Kingdom. He earned an MBA from Capella University and a BS in Marketing from the University of the State of New York. Christiansen’s extensive travels around the world since 1973 have enabled him to produce 50 Reference books on a variety of subjects ranging from cultural studies and higher education to international business and organizational sociology. Over 70 percent of these publications have become Scopus- and/or Web of Science-indexed.

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