The new normal ; explore the limits of the digital world - Tapa blanda

Hinssen, Peter

 
9789081324250: The new normal ; explore the limits of the digital world
Tapa blanda
ISBN 10: 908132425X ISBN 13: 9789081324250
Editorial: A PRECISER, 2010

Sinopsis

The idea behind the 'New Normal' is quite simple: 'We're halfway there'. 'The New Normal' is about all things we call 'digital', and in the digital revolution we're probably only halfway there. That means we have as much journey ahead of us as we have behind us. This book is about the trend spotting and creative thinking needed to prepare ourselves for the world of possibilities awaiting us in the big ocean of the New Normal. Talking about the digital society could soon make you sound old and out of date - such is the pace of change. Advancement in technology is creating a 'new normal' where relationships with consumers are increasingly in a digital form. Businesses need to reinvent themselves to create new interactive business models. Technology is no longer an enabler. It has become a game-changer. Don't even think for a moment that we have arrived in the Digital World. We're probably, at best, halfway. This isn't a discussion about the glass being half-full or half-empty. The past 25 years were about technology getting into the hands of consumers. The next 25 years will see consumers, young and old, making technology part of everyday life. Digital has become the New Normal.

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Acerca del autor

An entrepreneur, advisor, lecturer and writer, Peter Hinssen (1969) is one of Europe's most sought-after thought leaders on the impact of technology on society and business. He is frequently called upon to lead seminars and consult on issues related to the adoption of technology by consumers, the impact of the networked digital society, and the Fusion between business and IT. Full of enthusiasm he captivates his audience with highly convincing speeches concerning the most important evolutions in the world of IT and business IT Fusion. More generally, Peter reflects on technology as a major driver of change, particularly in business innovation but also in society at large. In 2009-2010, Peter's engagements as keynote speaker have so far included the annual SIBOS conference in Hongkong, the CA Smart Exchange Enterprise in New York and Munich and CA World in Las Vegas.

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Editorial
A PRECISER
Año de publicación
2010
Idioma
Inglés
ISBN 10 
908132425X
ISBN 13 
9789081324250
Encuadernación
Tapa blanda
Número de páginas
202
Contacto del fabricante
no disponible
Persona responsable
no disponible