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Pitching Ideas: Make People Fall in Love With Your Ideas - Tapa blanda

Van Geel, Jeroen

 
9789063695293: Pitching Ideas: Make People Fall in Love With Your Ideas
Tapa blanda
ISBN 10: 9063695292 ISBN 13: 9789063695293
Editorial: BIS Publishers, 2023

Sinopsis

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it to be rather difficult.

For one reason or another, pitching ideas is one of the most undervalued practices in the creative field. From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept. You can have the best ideas in the world, but if you are not able to bring them across, they will never become reality.

In this book the author will take you inside of the heads of the people you have to convince. Pitching Ideas will help you to find the essence of the idea you want to get across and will explain how you can really convince the right people in the end.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Jeroen van Geel has many years of experience in the field as an innovator, designer and strategist. He is an international speaker and writer on the field of UX and design and has a great interest in the world of brand personality. He has helped push forward many design projects, ranging from the award-winning smart projector Beam to the innovative automated border control systems at Schiphol Airport. His goal is to return a bit of wonder into the world, even if it is just for himself.

De la contraportada

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it to be rather difficult.

For one reason or another, pitching ideas is one of the most undervalued practices in the creative field. From convincing a colleague to opt for a certain methodology to persuading a customer to go for a certain concept. You can have the best ideas in the world, but if you are not able to bring them across, they will never become reality.

In this book the author will take you inside of the heads of the people you have to convince. Pitching Ideas will help you to find the essence of the idea you want to get across and will explain how you can really convince the right people in the end.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
BIS Publishers
Año de publicación
2023
Idioma
Inglés
ISBN 10 
9063695292
ISBN 13 
9789063695293
Encuadernación
Tapa blanda
Número de páginas
128
Contacto del fabricante
no disponible
Persona responsable
Hachette Ireland
info@hbgi.ie

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