Strategy for Action – II: Strategy Formulation, Development, and Control: Vol. 2 (SpringerBriefs in Business) - Tapa blanda

Gandellini, Giorgio; Pezzi, Alberto; Venanzi, Daniela

 
9788847024748: Strategy for Action – II: Strategy Formulation, Development, and Control: Vol. 2 (SpringerBriefs in Business)
Tapa blanda
ISBN 10: 8847024749 ISBN 13: 9788847024748
Editorial: Springer, 2013

Sinopsis

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated conceptual and operational framework (the “Strateco Dashboard”), that complements and significantly improves the recent and well-known Blue Ocean approach to strategy development. Finally, it addresses the measurement of the performance of strategy in terms of value creation, highlighting differences and similarities, as well as strengths and weaknesses, of the main metrics. Furthermore, it proposes a comprehensive and operational framework for the assessment of the financial feasibility of strategy, through the measurement of the impact of the planned strategic moves on financial needs and the evaluation of their financial sustainability.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

This volume expands analysis of strategic decisions, stressing the importance of a sustainable competitive advantage, and offering an integrated conceptual and operational framework called the Strateco Dashboard. Includes strategy for measuring performance.

Reseña del editor

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated conceptual and operational framework (the "Strateco Dashboard"), that complements and significantly improves the recent and well-known Blue Ocean approach to strategy development. Finally, it addresses the measurement of the performance of strategy in terms of value creation, highlighting differences and similarities, as well as strengths and weaknesses, of the main metrics. Furthermore, it proposes a comprehensive and operational framework for the assessment of the financial feasibility of strategy, through the measurement of the impact of the planned strategic moves on financial needs and the evaluation of their financial sustainability.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Springer
Año de publicación
2013
Idioma
Inglés
ISBN 10 
8847024749
ISBN 13 
9788847024748
Encuadernación
Tapa blanda
Número de páginas
128
Contacto del fabricante
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