White Effect. The White Coat Effect on the Doctor-Patient Relationship: 1 - Tapa blanda

Pamich, Gianna

 
9788821457005: White Effect. The White Coat Effect on the Doctor-Patient Relationship: 1

Sinopsis

The white coat has historically symbolised medicine and, more broadly, the scientific endeavour itself. According to recent studies, compared to their colleagues in plain clothes, healthcare professionals wearing white coats still convey a clearer perception of assurance and know-how to their patients. This data confirm the strength of that collective imaginary that was built along the centuries, with the help of the figurative arts, television, and modern-day marketing. The feelings of trust and hope for a quality treatment based on the competence and know-how that are guaranteed by the white coats, the purity inspired by their colour, and the compassion shared by healthcare professionals; all these factors had, and still have, an important role in making the white coats, and those who wear them, the guardians of unshakable values. At the same time, the white coat could also instil feelings of dread, apprehension, nervousness, and anxiety, triggering deep and irrational fears, without undermining the patients’ trust in the healthcare professional wearing it. This volume analyses the multifaceted nature of this attire, symbol of the mission pursued by those who wear it, through interviews, memoirs, and the authors’ own reflections.

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Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

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