The text of this book has been developed and designed to cater to the needs of professional managers and management students of various Indian Universities and Business Schools. It may also be profitably used by the students of B.B.A and other professional courses.
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Dr. B.S. Moshal is a senior reader, in Department of Commerce, Zakir Hussain Post Graduate Evening College, University of Delhi. He is also the founder director of Delhi College of Advanced Studies (I.P. University). After completing his post graduation in Management, from Lucknow University, he did his Ph.D from, Delhi School of Economics, Department of Commerce, University of Delhi.
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