Print Media Communication - Tapa dura

Sinopsis

Fifty years back the feeling and the thinking that the electronic communications were killing print. That judgements has proved wrong or at least premature. True, the antenna of the media picked up tremors in the mid-1970s indicating that Americans' reading and writing skills were declining, and by concentrating public attention on alarming statistics and assertions of decline, the media moved the tremors up the Richter scale. Popular and expert opinion quickly blamed television as a major villain. Particularly as the apparent decline coincided with a drop in newspaper circulation. The analysts so explained the statistics as to raise doubts that the decline was real; experts disagreed about whether or not a problem in fact existed, and if it did, just how serious it was; and historians pointed out that concern about declining literacy had surfaced before and seemed cyclical in nature.

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