Though value based management has been used for a decade now, it is still considered a new management technique. The organisations using this technique have been successful and have increased the value of both the shareholders and the company. To measure the value of a company, apart from traditional accounting methods, financial performance tools like EVA, CFROI and Cash Flows have been used by consultants like Stern Stewart, BCG Group and McKinsey. This book is useful for leaders, management professionals and managers in creating, managing, measuring and enhancing the value of companies and shareholders. It also helps them in creating a sense of ownership in the minds of their employees by making them involved in the decision-making processes and thus improving the organisational performance. The book is divided into two sections. The first section titled "Introduction" discusses what is VBM, the many facets of shareholder value creation, comparison of old accounting methods and new management techniques, and new concepts of VBM. The second section titled "Experience" discusses the implementation of VBM and other measurement tools in various Indian and global companies.
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E Mrudula holds a PGDBA in finance from the Icfai Business school, Hyderabad. She is currently working as a consulting editor at Icfai Books, Hyderabad. She has been a regular contributor of articles and case studies to various publications of the Icfai University Press. Her areas of interest include security analysis, project management and human resources.
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