Grand Brand Rajini: Brand Management the Rajinikanth Way - Tapa blanda

Balasubramanian, P. C.

 
9788129120595: Grand Brand Rajini: Brand Management the Rajinikanth Way
Tapa blanda
ISBN 10: 8129120593 ISBN 13: 9788129120595
Editorial: Rupa Publications India, 2012

Sinopsis

Rajinikanth is one of the most popular Film actors from South India. A devout,self disciplined human being.a rags to riches story.an embodiment of human values.a cult figure par excellence.the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement,using Rajinikanth's superstardom as a model for building and sustaining a successful brand.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

Rajinikanth is one of the most popular Film actors from South India. A devout,self disciplined human being..a rags to riches story..an embodiment of human values..a cult figure par excellence..the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement,using Rajinikanth's superstardom as a model for building and sustaining a successful brand.

Biografía del autor

Both the authors have wide experience in the fields of Business Manangement/Accountancy etc., Being admirers of Rajinikanth they felt a book of this kind will greatly motivate and cater to the businessmen young and old alike.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Rupa Publications India
Año de publicación
2012
Idioma
Inglés
ISBN 10 
8129120593
ISBN 13 
9788129120595
Encuadernación
Tapa blanda
Número de páginas
158
Contacto del fabricante
no disponible
Persona responsable
no disponible