物流服务企业顾客创新研究---基于服务主导逻辑的视角 - Tapa blanda

Research on Customer Innovation of Logistics Service Enterprises: Based on the Perspective of Service Leading Logic(Chinese Edition)

paperback. Condición: New. Paperback. Pub Date: 2019-08-01 Pages: 168 Language: Chinese Publisher: Huangshan Book Company Service-led logic and its unique theoretical framework have shown strong tension in explaining today's service management and customer behavior-related issues. But domestic and foreign research is mostly limited to the carding and analysis of the theory. lack of application and expansion of the theory . Nº de ref. del artículo: NO031439

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