创意的力量:全球价值链视野下的节目模式 中国国际广播出版社 - Tapa blanda

The power of creativity: program models from the perspective of the global value chain(Chinese Edition)

paperback. Condición: New. Paperback.Pub Date:2023-03 Pages:257 Language:Chinese Publisher:China International Broadcasting Press This book mainly uses the theoretical framework of the global value chain to explore the relevant propositions of the development and innovation mechanism of the TV program model industry in the context of globalization. This book first sorts out the process of the development and growth of the TV program model industry from a historical perspective and analyzes the main factors driving its . Nº de ref. del artículo: DQ037393

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