消费者行为学（英文版·第10版）（工商管理经典教材·市场营销系列） - Tapa blanda

Consumer behavior (English version. 10th edition) (Classic Textbook of Business Administration/Marketing series)(Chinese Edition)

paperback. Condición: New. Language:Chinese.Paperback. Pub Date: 2017-01-01 Pages: $number Publisher: Chinese People's University Press content features this book is a classic in consumer behavior. It is also a pioneering work combining the international frontier Theory of consumer behavior with Chinese native practice. The 10th edition follows the Consumer roulette framework. the entire book is streamlined from chapter 17 to . Nº de ref. del artículo: DP019626

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