市场营销学教程(第三版) 纪宝成 - Tapa blanda

Marketing (third edition)(Chinese Edition)

paperback. Condición: New. Language:Chinese.Pages Number: 259 Publisher: China Renmin University Press Pub. Date :2008-8-1. Contents: Chapter 1. Section 1 on the marketing of marketing past. present and future Section 2 of the logic of modern marketing. the first 2 chapter analysis of marketing environment. the first one to find success in the marketing environment. opportunities and risks implied in Section 2 of the macro environment of marketing activities to guide the general direction of the first three micro-envir. Nº de ref. del artículo: L65380

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