电影营销之道 从构思到发行的营销思维 - Tapa blanda

Movie Marketing: Marketing Thinking from Conception to Distribution(Chinese Edition)

paperback. Condición: New. Language:Chinese.Paperback. Pub Date: 2024-06 Publisher: People's Posts and Telecommunications Press This book delves into each stage of the film marketing process - from concept to post-production. and explains how creative decisions at each stage affect the market sales of a film. It is a practical guide for readers to understand film marketing. In this book. film marketing experts Schwartz and MacDonald take readers behind the scenes to gain an in-depth understanding of the inner workings . Nº de ref. del artículo: DQ045623

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