服务营销学（第五版） - Tapa blanda

Services Marketing (Fifth Edition)(Chinese Edition)

paperback. Condición: New. Paperback.Pub Date:1900-01-01 Pages:360 Language:Chinese Publisher:Higher Education Press This book is the research result of the Reform Plan of Teaching Content and Curriculum System of Higher Education for the 21st Century of the Ministry of Education. It is also a national-level planning textbook for general higher education in the Eleventh Five-Year Plan and a textbook for the core courses of marketing majors in colleges and universities. This book has 15 chapters. which explain the servi. Nº de ref. del artículo: DQ045742

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