品牌战略——创建世界一流竞争力企业（中国大连高级经理学院丛书 教材系列（J) - Tapa blanda

Brand strategy: to create a world-class competitiveness of enterprises China Series book series. senior manager of Dalian Institute(Chinese Edition)

paperback. Condición: New. Paperback. Pub Date: 2018-07-01 Pages: 223 Language: Chinese Publisher: People's Publishing House brand strategy: to create a world-class competitiveness of enterprises China Series book series. senior manager of Dalian Institute of customer value theory is the cornerstone of the brand Introduction. brand positioning. brand extension. brand architecture. brand building. brand management and collar . Nº de ref. del artículo: NP015740

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