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Sinopsis
Service quality is the core issues in hotel industries. Although budget hotels attract attention with low prices, they also need to win customers with service quality to achieve its market share. Improving customer satisfaction through service quality is an important factor in managing and operating budget hotels. This study undertakes service quality in enhancing customer satisfaction through the SERVQUAL model. Service quality is measured via five attributes, i.e. tangibility, reliability, responsiveness, assurance and empathy in formulating a framework of customer satisfaction. A survey was conducted empirically on budget hotels in Shanghai to accumulate data and analysed to verify the hypotheses. This study is important as in ensuring special positioning of budget hotels in developing an excellent service quality.
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP LAMBERT Academic Publishing Nov 2018, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
Taschenbuch
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Service quality is the core issues in hotel industries. Although budget hotels attract attention with low prices, they also need to win customers with service quality to achieve its market share. Improving customer satisfaction through service quality is an important factor in managing and operating budget hotels. This study undertakes service quality in enhancing customer satisfaction through the SERVQUAL model. Service quality is measured via five attributes, i.e. tangibility, reliability, responsiveness, assurance and empathy in formulating a framework of customer satisfaction. A survey was conducted empirically on budget hotels in Shanghai to accumulate data and analysed to verify the hypotheses. This study is important as in ensuring special positioning of budget hotels in developing an excellent service quality. 76 pp. Englisch. Nº de ref. del artículo: 9786139965236
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP Lambert Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
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Librería: Books Puddle, Woodside, NY, Estados Unidos de America
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP Lambert Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
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Librería: Majestic Books, Hounslow, Reino Unido
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Condición: New. Print on Demand. Nº de ref. del artículo: 389527030
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP Lambert Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
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Librería: Biblios, Frankfurt am main, HESSE, Alemania
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
Taschenbuch
Librería: AHA-BUCH GmbH, Einbeck, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Service quality is the core issues in hotel industries. Although budget hotels attract attention with low prices, they also need to win customers with service quality to achieve its market share. Improving customer satisfaction through service quality is an important factor in managing and operating budget hotels. This study undertakes service quality in enhancing customer satisfaction through the SERVQUAL model. Service quality is measured via five attributes, i.e. tangibility, reliability, responsiveness, assurance and empathy in formulating a framework of customer satisfaction. A survey was conducted empirically on budget hotels in Shanghai to accumulate data and analysed to verify the hypotheses. This study is important as in ensuring special positioning of budget hotels in developing an excellent service quality. Nº de ref. del artículo: 9786139965236
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
Tapa blanda
Librería: moluna, Greven, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Annamalah SanmugamMr Sanmugam is a senior lecturer lecturing courses for American, UK & Australian Degree & Master Programs at SEGi University College. He is a reviewer for Pearson Publications and for various journals. He has publis. Nº de ref. del artículo: 261128678
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP LAMBERT Academic Publishing Nov 2018, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
Taschenbuch
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Service quality is the core issues in hotel industries. Although budget hotels attract attention with low prices, they also need to win customers with service quality to achieve its market share. Improving customer satisfaction through service quality is an important factor in managing and operating budget hotels. This study undertakes service quality in enhancing customer satisfaction through the SERVQUAL model. Service quality is measured via five attributes, i.e. tangibility, reliability, responsiveness, assurance and empathy in formulating a framework of customer satisfaction. A survey was conducted empirically on budget hotels in Shanghai to accumulate data and analysed to verify the hypotheses. This study is important as in ensuring special positioning of budget hotels in developing an excellent service quality.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 76 pp. Englisch. Nº de ref. del artículo: 9786139965236
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Service Quality and Customer Satisfaction of Budget Hotels in China
Publicado por
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 6139965233
ISBN 13: 9786139965236
Nuevo
Taschenbuch
Librería: preigu, Osnabrück, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. Service Quality and Customer Satisfaction of Budget Hotels in China | Sanmugam Annamalah (u. a.) | Taschenbuch | 76 S. | Englisch | 2018 | LAP LAMBERT Academic Publishing | EAN 9786139965236 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. Nº de ref. del artículo: 115129978
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