An Experimental research on Consumer Behavior; using Service and Product: How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study - Tapa blanda
Sinopsis
The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness - the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology.
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Acerca del autor
Having completed Engineering in Computer Science from India, I moved to Cass Business School, London to pursue my post graduation in Management. A fantastic learning environment and exposure to latest market trends led me to have a live experimental research on Consumer behavior with latest and different products and services in the market.
"Sobre este título" puede pertenecer a otra edición de este libro.
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An Experimental research on Consumer Behavior; using Service and Product
Publicado por
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Taschenbuch
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
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Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology. 76 pp. Englisch. Nº de ref. del artículo: 9783844328066
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An Experimental research on Consumer Behavior; using Service and Product
Publicado por
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
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An Experimental research on Consumer Behavior; using Service and Product
Publicado por
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Tapa blanda
Librería: Majestic Books, Hounslow, Reino Unido
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Condición: New. Print on Demand pp. 76 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam. Nº de ref. del artículo: 131687763
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An Experimental research on Consumer Behavior; using Service and Product
Publicado por
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Tapa blanda
Librería: Biblios, Frankfurt am main, HESSE, Alemania
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Condición: New. PRINT ON DEMAND pp. 76. Nº de ref. del artículo: 18128899718
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An Experimental research on Consumer Behavior using Service and Product
Publicado por
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Tapa blanda
Librería: moluna, Greven, Alemania
Calificación del vendedor: 4 de 5 estrellas
Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Bhatt SnigdhaHaving completed Engineering in Computer Science from India, I moved to Cass Business School, London to pursue my post graduation in Management. A fantastic learning environment and exposure to latest market trends led m. Nº de ref. del artículo: 5473206
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An Experimental research on Consumer Behavior; using Service and Product
Publicado por
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Taschenbuch
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. Neuware -The main objective of this research applies to new Products and Services launched in the market and how consumer''s attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness ¿ the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology.Books on Demand GmbH, Überseering 33, 22297 Hamburg 76 pp. Englisch. Nº de ref. del artículo: 9783844328066
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An Experimental research on Consumer Behavior; using Service and Product : How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study
Publicado por
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Taschenbuch
Librería: AHA-BUCH GmbH, Einbeck, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology. Nº de ref. del artículo: 9783844328066
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An Experimental research on Consumer Behavior; using Service and Product | How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study
Publicado por
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
Taschenbuch
Librería: preigu, Osnabrück, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. An Experimental research on Consumer Behavior; using Service and Product | How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study | Snigdha Bhatt | Taschenbuch | 76 S. | Englisch | 2011 | LAP LAMBERT Academic Publishing | EAN 9783844328066 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. Nº de ref. del artículo: 107037770
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An Experimental research on Consumer Behavior; using Service and Product: How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study
Publicado por
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844328068
ISBN 13: 9783844328066
Nuevo
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paperback. Condición: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book. Nº de ref. del artículo: ERICA82938443280686
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