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Content Infrastructure Management: Results of an Empirical Study in the Print Industry (Markt- und Unternehmensentwicklung / Markets and Organisations) - Tapa blanda
Sinopsis
Taking into account strategic, organizational and technological factors Alexander Benlian studies the question of whether to centralize or to decentralize media content. The findings basically emphasize the need to design publishing organizations that follow certain patterns of congruency and consistency in order to realize greater effectiveness.
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Acerca del autor
Dr. Alexander Benlian ist wissenschaftlicher Mitarbeiter von Prof. Dr. Thomas Hess am Institut für Wirtschaftsinformatik und Neue Medien der Universität München
De la contraportada
Because of the increasing digitization and modularity of content media companies are challenged to exploit the gained degrees of freedom in the management of their most valuable asset. Opportunities abound - reutilizing, bundling and pushing content through diverse media channels leading to higher returns on investment. Although many studies have tackled the problem of properly allocating data, processing power or IT-related decision rights in the past, the topic of media content allocation has been neglected so far.
Taking into account strategic, organizational and technological factors Alexander Benlian explores the question of whether to centralize or to decentralize media content. The findings basically emphasize the need to design publishing organizations that follow certain patterns of congruency and consistency in order to realize greater effectiveness. These observed patterns or invariabilities may provide infrastructure managers with a benchmark against which to reassess the design of their own content allocation configuration. Aligned content infrastructures can be considered to dramatically increase the smoothness of content flows and to enhance production and bundling capabilities.
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- EditorialDeutscher Universitätsverlag
- Año de publicación2006
- ISBN 10 3835003682
- ISBN 13 9783835003682
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas272
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Content Infrastructure Management : Results of an empirical study in the print industry
Publicado por
Deutscher Universitätsverlag, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
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Librería: Buchpark, Trebbin, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: Sehr gut. Zustand: Sehr gut - Neubindung + ungelesen | Seiten: 272 | Sprache: Englisch | Produktart: Bücher. Nº de ref. del artículo: 3050435/12
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Content infrastructure management : results of an empirical study in the print industry. With forew. by Arnold Picot and Thomas Hess, Gabler Edition Wissenschaft : Markt- und Unternehmensentwicklung
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Wiesbaden : Dt. Univ.-Verl., 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
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kart. Condición: Wie neu. 1. Aufl. XX, 246 S. : graph. Darst. , 21 cm NEUwertiges Buch mit geringen Lagerspuren. Versand SOFORT weltweit. Rechnung mit ausgewiesener MwSt. auf Ihren Namen oder Ihre Firma liegt bei. Worldwide shipping with invoice. Sprache: Deutsch Gewicht in Gramm: 550. Nº de ref. del artículo: 170791
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Content infrastructure management : results of an empirical study in the print industry. Markt- und Unternehmensentwicklung
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Wiesbaden : Dt. Univ.-Verl., 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
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Librería: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Alemania
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Broschiert. Condición: Gut. 1. Aufl. 246 Seiten; Das Buch befindet sich in einem gut erhaltenen Zustand. In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 350. Nº de ref. del artículo: 1801302
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The allocation of digital content in publishing companies
Publicado por
Gabler, Deutscher Universitätsverlag Mai 2006, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
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Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Because of the increasing digitization and modularity of content media companies are challenged to exploit the gained degrees of freedom in the management of their most valuable asset. Opportunities abound - reutilizing, bundling and pushing content through diverse media channels leading to higher returns on investment. Although many studies have tackled the problem of properly allocating data, processing power or IT-related decision rights in the past, the topic of media content allocation has been neglected so far. Taking into account strategic, organizational and technological factors Alexander Benlian explores the question of whether to centralize or to decentralize media content. The findings basically emphasize the need to design publishing organizations that follow certain patterns of congruency and consistency in order to realize greater effectiveness. These observed patterns or invariabilities may provide infrastructure managers with a benchmark against which to reassess the design of their own content allocation configuration. Aligned content infrastructures can be considered to dramatically increase the smoothness of content flows and to enhance production and bundling capabilities. 246 pp. Englisch. Nº de ref. del artículo: 9783835003682
Cantidad disponible: 2 disponibles
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Content Infrastructure Management : Results of an empirical study in the print industry
Publicado por
Deutscher Universitätsverlag, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
Taschenbuch
Librería: AHA-BUCH GmbH, Einbeck, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Because of the increasing digitization and modularity of content media companies are challenged to exploit the gained degrees of freedom in the management of their most valuable asset. Opportunities abound - reutilizing, bundling and pushing content through diverse media channels leading to higher returns on investment. Although many studies have tackled the problem of properly allocating data, processing power or IT-related decision rights in the past, the topic of media content allocation has been neglected so far. Taking into account strategic, organizational and technological factors Alexander Benlian explores the question of whether to centralize or to decentralize media content. The findings basically emphasize the need to design publishing organizations that follow certain patterns of congruency and consistency in order to realize greater effectiveness. These observed patterns or invariabilities may provide infrastructure managers with a benchmark against which to reassess the design of their own content allocation configuration. Aligned content infrastructures can be considered to dramatically increase the smoothness of content flows and to enhance production and bundling capabilities. Nº de ref. del artículo: 9783835003682
Cantidad disponible: 1 disponibles
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Content Infrastructure Management: Results of an empirical study in the print industry (Markt- und Unternehmensentwicklung Markets and Organisations)
Publicado por
Deutscher Universitätsverlag, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
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Librería: Ria Christie Collections, Uxbridge, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: New. In. Nº de ref. del artículo: ria9783835003682_new
Cantidad disponible: Más de 20 disponibles
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Content Infrastructure Management: Results of an empirical study in the print industry (Markt- und Unternehmensentwicklung Markets and Organisations)
Publicado por
Deutscher Universitätsverlag, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
Tapa blanda
Librería: California Books, Miami, FL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Nº de ref. del artículo: I-9783835003682
Cantidad disponible: Más de 20 disponibles
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Content Infrastructure Management
Publicado por
Deutscher Universitätsverlag, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
Tapa blanda
Librería: moluna, Greven, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Dr. Alexander Benlian ist wissenschaftlicher Mitarbeiter von Prof. Dr. Thomas Hess am Institut fuer Wirtschaftsinformatik und Neue Medien der Universitaet MuenchenTaking into account strategic, organizational and technological factors Alexander Benlian stu. Nº de ref. del artículo: 5382868
Cantidad disponible: Más de 20 disponibles
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Content Infrastructure Management
Publicado por
Deutscher Universitätsverlag, Deutscher Universitätsverlag Mai 2006, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
Taschenbuch
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. Neuware -Information and communication technologies are leading to new forms of collabo- tion and interaction relationships inside and outside of companies. With regard to media companies, this impact is tremendous as resources, products, and processes are virtually immaterial allowing IT to permeate and restructure the entire value chain. However, especially in the print industry, where the impact of digitization on organi- tion designs and business practices is fervently discussed, companies most often realize that the degrees of freedom gained by the emergence of new technologies must be substantiated with rationalistic decision logic. One of the key questions in media companies is the way how and where digital content should be stored to op- mally support primary activities (or core processes). However, state-of-the-art lite- ture in MIS research falls short of giving answers to this question, as hardly the al- cation of hardware, software, or databases has been treated so far ¿ mostly just from one single (or even no) theoretical perspective. 272 pp. Englisch. Nº de ref. del artículo: 9783835003682
Cantidad disponible: 2 disponibles
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Content Infrastructure Management
Publicado por
Westdeutscher Verlag GmbH, 2006
ISBN 10: 3835003682
ISBN 13: 9783835003682
Nuevo
Tapa blanda
Librería: Books Puddle, New York, NY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Condición: New. pp. 272. Nº de ref. del artículo: 26142317471
Cantidad disponible: 4 disponibles