Quantitative Credit Risk Management for Credit Limit Control of Subscribers to Mobile Communication Services - Tapa blanda

Quantitative Credit Risk Management for Credit Limit Control of Subscribers to Mobile Communication Services,

Softcover. Condición: neu. 1. Auflage. Schriften zum Mobile Commerce und zur Mobilkommunikation, Band 4 190 pages. Protecting the base of existing customers from churn is a strategic lever for revenue protection of mobile communication service providers. Understanding customers" sensitivities to changes in billing amounts creates an under-valued opportunity to reduce customer churn for non-payment. Leveraging credit risk techniques from the financial industry, a framework for customer segmentation based on spending behaviour is presented. By significantly improving best-in-class credit risk models, more refined credit limits can be set and the profitability of customer relationships be maximized. Nº de ref. del artículo: x7195

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