New business models are supposed to provide answers to never-asked questions about problems that everyone is waiting for solutions to. This book is for founders and managers who may deal with innovations of business models directly or indirectly. You will find countless tips, recommendations, checklists and methods in this book on how to identify, analyze, develop, change and manage new business models.
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Dr. Christian Müller-Roterberg is professor at the Ruhr West University of Applied Sciences in the field of technology and innovation management as well as entrepreneurship. Prof. Dr. Christian Müller-Roterberg has several years of experience in the implementation of innovation projects in cooperation with companies. He works in projects with internationally active industrial and service companies as well as numerous start-up companies. He also advises companies and holds workshops using methods such as design thinking, the lean startup approach and the business model canvas. He has published several books and more than 30 German and English publications in the field of innovation management and entrepreneurship. He was actively involved in several start-up projects and carried out the due diligence review for the IPO of a start-up company. He also worked for the German Federal Ministry of Education and Research, where he was responsible for the promotion of research projects, in particular with regard to start-ups and cooperation between industry and science. Prior to that, he was responsible for technology transfer at the Charité University Hospital in Berlin. There he supervised company founders and advised on patents. He had completed a distance learning course in the field of industrial property rights. He also qualified as an internal auditor in the field of quality management. He wrote his doctorate in business administration at the Technical University of Hamburg at the Institute for Technology and Innovation Management. He spent several months in Japan to conduct a study on entrepreneurship activities in Japan. He received his diploma from Braunschweig Technical University and spent a year in the USA at the Massachusetts Institute of Technology (MIT) for his thesis. Further information can be found at www.innovationsratgeber.de.
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