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Customer innovativeness and selling performance: The effect of customer innovativeness on sales employees’ selling performance for new and existing products - Tapa blanda
Sinopsis
This book provides an extension to a conceptual framework which addresses the ambidextrous orientation’s role of proactive selling behaviors and selling performance, where sales manager’s control and product newness are implemented. The focus in this study is to uncover the effects of customer innovativeness on the relationship between the sales employees’ selling behavior and selling performance for new and existing products, respectively. A knowledge base about key concepts are provided through a litterature review. In order to test the hypotheses, a quantitative online data collection was performed in a market leading consumer electronics company. The results of this study provide interesting insights to the topic of customer innovativeness and selling performance.
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Acerca del autor
Stig-Endre Elvevoll was born in Harstad 21st of October 1985 and grew up in Salangen (Norway). He holds a BSc degree in construction design and a MSc degree in Industrial and Technology Management from University of Agder. The 5th year of his MSc degree was executed at Eindhoven University of Technology. Currently he's working for Accenture Norway.
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Customer innovativeness and selling performance
Publicado por
LAP LAMBERT Academic Publishing Sep 2012, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
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Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book provides an extension to a conceptual framework which addresses the ambidextrous orientation s role of proactive selling behaviors and selling performance, where sales manager s control and product newness are implemented. The focus in this study is to uncover the effects of customer innovativeness on the relationship between the sales employees selling behavior and selling performance for new and existing products, respectively. A knowledge base about key concepts are provided through a litterature review. In order to test the hypotheses, a quantitative online data collection was performed in a market leading consumer electronics company. The results of this study provide interesting insights to the topic of customer innovativeness and selling performance. 100 pp. Englisch. Nº de ref. del artículo: 9783659254291
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Customer innovativeness and selling performance: The effect of customer innovativeness on sales employees? selling performance for new and existing products
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LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
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Customer innovativeness and selling performance: The effect of customer innovativeness on sales employees? selling performance for new and existing products
Publicado por
LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Tapa blanda
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Customer innovativeness and selling performance: The effect of customer innovativeness on sales employees? selling performance for new and existing products
Publicado por
LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Tapa blanda
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Customer innovativeness and selling performance
Publicado por
LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Tapa blanda
Librería: moluna, Greven, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Elvevoll Stig-EndreStig-Endre Elvevoll was born in Harstad 21st of October 1985 and grew up in Salangen (Norway). He holds a BSc degree in construction design and a MSc degree in Industrial and Technology Management from University o. Nº de ref. del artículo: 5143359
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Customer innovativeness and selling performance : The effect of customer innovativeness on sales employees¿ selling performance for new and existing products
Publicado por
LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Taschenbuch
Librería: AHA-BUCH GmbH, Einbeck, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book provides an extension to a conceptual framework which addresses the ambidextrous orientation s role of proactive selling behaviors and selling performance, where sales manager s control and product newness are implemented. The focus in this study is to uncover the effects of customer innovativeness on the relationship between the sales employees selling behavior and selling performance for new and existing products, respectively. A knowledge base about key concepts are provided through a litterature review. In order to test the hypotheses, a quantitative online data collection was performed in a market leading consumer electronics company. The results of this study provide interesting insights to the topic of customer innovativeness and selling performance. Nº de ref. del artículo: 9783659254291
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Customer Innovativeness And Selling Performance: The Effect Of Customer Innovativeness On Sales Employees Selling Performance For New And Existing Products
Publicado por
Lap Lambert Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
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Paperback. Condición: Brand New. 100 pages. 8.66x5.91x0.23 inches. In Stock. Nº de ref. del artículo: __3659254290
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Customer innovativeness and selling performance
Publicado por
LAP LAMBERT Academic Publishing Sep 2012, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Taschenbuch
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book provides an extension to a conceptual framework which addresses the ambidextrous orientation's role of proactive selling behaviors and selling performance, where sales manager's control and product newness are implemented. The focus in this study is to uncover the effects of customer innovativeness on the relationship between the sales employees' selling behavior and selling performance for new and existing products, respectively. A knowledge base about key concepts are provided through a litterature review. In order to test the hypotheses, a quantitative online data collection was performed in a market leading consumer electronics company. The results of this study provide interesting insights to the topic of customer innovativeness and selling performance.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 100 pp. Englisch. Nº de ref. del artículo: 9783659254291
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Customer innovativeness and selling performance | The effect of customer innovativeness on sales employees' selling performance for new and existing products
Publicado por
LAP LAMBERT Academic Publishing, 2012
ISBN 10: 3659254290
ISBN 13: 9783659254291
Nuevo
Taschenbuch
Librería: preigu, Osnabrück, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Neu. Customer innovativeness and selling performance | The effect of customer innovativeness on sales employees' selling performance for new and existing products | Stig-Endre Elvevoll | Taschenbuch | 100 S. | Englisch | 2012 | LAP LAMBERT Academic Publishing | EAN 9783659254291 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. Nº de ref. del artículo: 106240388
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