Mobile Service Innovation and Business Models - Tapa dura

 
9783540792376: Mobile Service Innovation and Business Models
Tapa dura
ISBN 10: 3540792376 ISBN 13: 9783540792376
Editorial: Springer, 2008

Sinopsis

Modern economies depend on innovation in services for their future growth. Service innovation increasingly depends on information technology and digitization of information processes. Designing new services is a complex matter, since collaboration with other companies and organizations is necessary. Service innovation is directly related to business models that support these services, i.e. services can only be successful in the long run with a viable business model that creates value for its customers and providers. This book presents a theoretically grounded yet practical approach to designing viable business models for electronic services, including mobile ones, i.e. the STOF model and - based on it - the STOF method. The STOF model provides a ’holistic’ view on business models with four interrelated perspectives, i.e., Service, Technology, Organization and Finance. It elaborates on critical design issues that ultimately shape the business model and drive its viability.

"Sinopsis" puede pertenecer a otra edición de este libro.

De la contraportada

Modern economies depend on innovation in services for their future growth. Service innovation increasingly depends on information technology and digitization of information processes. Designing new services is a complex matter, since collaboration with other companies and organizations is necessary. Service innovation is directly related to business models that support these services, i.e. services can only be successful in the long run with a viable business model that creates value for its customers and providers. This book presents a theoretically grounded yet practical approach to designing viable business models for electronic services, including mobile ones, i.e. the STOF model and based on it the STOF method. The STOF model provides a holistic view on business models with four interrelated perspectives, i.e., Service, Technology, Organization and Finance. It elaborates on critical design issues that ultimately shape the business model and drive its viability.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Springer
Año de publicación
2008
Idioma
Inglés
ISBN 10 
3540792376
ISBN 13 
9783540792376
Encuadernación
Tapa dura
Número de páginas
344
Editor
Bouwman Harry, De Vos Henny, Haaker Timber
Contacto del fabricante
Springer Nature Customer Service Center GmbH
ProductSafety@springernature.com

Europaplatz 3,69115 Heidelberg, Germany
Heidelberg
69115
Alemania

Otras ediciones populares con el mismo título

9783642098123: Mobile Service Innovation and Business Models

Edición Destacada

ISBN 10:  3642098126 ISBN 13:  9783642098123
Editorial: Springer, 2010
Tapa blanda